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Rolf Brüntrup
Sales CONFIGON
t +49 5221 101 1828
e rolf.bruentrup@resolto.com
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Your benefits

Profit from the Product Configurator CONFIGON

The benefits of a product configurator are proven by the empirical study "Observerd benefits from product configuration systems" by Hvam et al. Four companies were analysed before and after the introduction of a product configurator. It was found that ...

  • the lead time of the quotation process can be reduced by up to 99% - from several days to a few hours.
  • the resources required can be reduced by more than 50%.
  • costs can be reduced, e.g. due to error-free quotations.
  • the sales volume can be increased.
  • more far-reaching benefits, e.g. higher product quality or improved internal communication, can also be achieved.
     
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  • Increase sales
    CONFIGON suggests suitable accessories during the configuration process (guided selling). Pre-configured products and product recommendations also increase your cross- and up-selling potential enormously. The result: satisfied customers whilst achieving maximum turnover.
     

  • Reduce production costs: Minimise returns & waste
    CONFIGON is used to configure complex, technical products error-free. During the configuration, all production-relevant data, e.g. machine data, can be generated. In doing so, returns and waste are minimised and production costs are reduced!
     

  • Process optimisation — a digitalised approach to manufacturing
    CONFIGON configures products with a precision of up to 0.1 mm. The end-customer-comprehensible product configuration is automatically converted into the technical product configuration. All data, CAD files, parts lists etc. required for production are transferred. CONFIGON closes the gap between sales and production and is thus an important building block for process optimisation.
     

  • Increase competitiveness
    CONFIGON supports you from the configuration, through the quotation and into manufacturing. In addition to an engaging presentation of your products, you can also use a new, digital sales channel. Internally, CONFIGON accelerates the quotation process, generates manufacturing data and thus saves time. The entire value chain is optimised.
     

  • Use knowledge: Managing variant diversity
    Your employees and customers always have access to all the latest product knowledge. Despite the constant increase in individual product solutions and growing complexity, CONFIGON can be used to create binding customer-specific quotations and turn them into orders at the click of a mouse.
     

  • Sustainability
    Digitising your processes can promote sustainable business. Thanks to CONFIGON, you can reduce your paper consumption and cut your waste. Rework and returns are minimised through error-free configurations. Your quotations, assembly plans and all further information is made available to the customer digitally.
     

  • ROI — Increase in sales, improved efficiency
    Investments should ensure the long-term success of a company. The investment in the product configurator CONFIGON pays off through an increase in the efficiency of your processes and an increased return on sales. Time and costs are saved in various areas of the company. Individual configurations are created more efficiently, so that the contribution margin increases. The payback period depends on your individual factors.
     

  • Customer Experience
    We value a high level of user-friendliness and a positive customer experience. "Customer Experience — the experience makes the difference!" CONFIGON offers all the prerequisites for this. The best bit: Satisfied customers are loyal in the long term and recommend your products to others.

  • Accelerate the sales process
    By digitising your processes, you can streamline your quotation preparation, increase your competitiveness and reduce the lead time of the quotation process. Error-free, individual offers are created at the click of a button, including all relevant information, e.g. parts lists and price lists. The user is supported by engaging visualisations, wizards and guided selling.
     

  • Multi-channel distribution
    CONFIGON is not only suitable for use by the sales department, but also as a self-service tool for end customers. Product-specific knowledge is available without the need for a specialist. CONFIGON is available 24/7 regardless of location and device.
     

  • Realistic visualisations as a sales argument
    Graphical configurations in 2D/3D offer your customer a new product experience and support their purchase decision. Complex products are no longer represented abstractly, but visualised in real time through photo-realistic renderings.
     

  • Structured sales channel — also for (highly) individual products
    Despite the constant increase in individual products and growing complexity, CONFIGON can be used to generate binding customer-specific quotations. Depending on the decision, suitable articles are automatically filtered and suggested (guided selling). Up to batch size 1, error-free quotations can be created and turned into an order at the click of a mouse.
     

  • Increase effectiveness - have more time for your customers
    Your workload is limited and must therefore be used effectively. Routine activities are carried out by CONFIGON. Incorrect orders are prevented, saving time and costs. In doing so, you have more time for the important things: customer relationship management and customer acquisition.
     

  • Optimise the ordering process — from configuration to retail
    With CONFIGON, your customers can plan your product and, if desired, order it via your webshop or the specialist/wholesale trade. By connecting to your shop system, an uncomplicated, digital ordering system is created. Important information, e.g. assembly instructions, are generated automatically. Dealers, on the other hand, can use CONFIGON not only for planning but also for order processing and thus shorten delivery times.
     

  • Recognise trends and correlations
    Identify new correlations and trends by analysing user behaviour. CONFIGON is web-based, so tracking, for example through Google Analytics, is easily possible. Which product is particularly in demand? Meaningful key figures are available regarding the use of the configurator according to customers, territories, products, etc. Get to know product demands and regional peculiarities and optimise your sales and marketing.
     

  • Customer Journey
    CONFIGON accompanies your customer through many touchpoints of the buying process. Without any obligation or time restrictions, the customer can explore and configure their own product. The interest in the product is strengthened. By connecting to your PIM, all the product information is always available. Printed, outdated product catalogues are history. Thanks to the realistic visualisation, the configuration becomes an inspiring experience and increases the willingness to buy.
     

  • Multilingual & international
    Due to increasing globalisation, the needs of your customers are changing. A multilingual solution with country-specific portfolios, correct units of measurement and currencies is therefore indispensable. CONFIGON is available to your customers worldwide — without delays or synchronisation problems.
     

  • Recognise trends and correlations
    Identify new correlations and trends by analysing user behaviour. CONFIGON is web-based, so tracking, for example by Google Analytics, is easily possible. Which product is particularly in demand? Meaningful key figures are available on the use of the configurator according to customers, areas, products, etc. with which you can optimise your marketing activities.
     

  • Additional marketing tool
    CONFIGON is more than a product configurator. Based on the usage data, you can control the performance of campaigns or other marketing tools and make changes if necessary. CONFIGON is also ideal for product presentation, e.g. on your website.
     

  • Customer Experience
    We value a high level of user-friendliness and a positive customer experience. "Customer Experience — the experience makes the difference!" CONFIGON offers all the prerequisites for this. The best bit: Satisfied customers are loyal in the long term and recommend your products to others. The conversion rate — from prospect buyer to customer — is increased.
     

  • Customer Journey
    CONFIGON accompanies your customer through many touchpoints — from configuration to quotation through to manufacturing. Without any obligation or time restrictions, the customer explores and configures their own product. The interest in the product is strengthened. Above all, satisfied customers will tell their friends and family about their experiences and share your project via social media.
     

  • Experience products visually
    An engaging, digital product presentation can increase the willingness to buy. The 2D/3D configuration under realistic conditions creates a new product experience. CONFIGON generates photo-realistic renderings incl. all presentation parameters, e.g. shadows or slopes. The configuration is seen as a real product, which can increase the customer's emotional attachment to the product.
     

  • Increase your range
    The online presence of your company is becoming increasingly important. The number of internet users is increasing and the desire for online ordering options is growing. CONFIGON is web-based and can therefore be optimised by you through SEO activities. Increase the organic reach of your website and benefit from a better ranking in search engines.
     

  • Recognise trends and correlations
    Identify new correlations and trends by analysing user behaviour. Which product is particularly in demand, where and in what form? You gain important insights into your customers' behaviour and get to know their needs better. The goal: Identify and seize new opportunities, such as product requests, at an early stage.
     

  • Optimise your product portfolio
    Customer demand is becoming more and more individualised, product ranges are becoming broader and broader. But are all product variants in demand or has one product long since been superseded by another? CONFIGON can help you identify your customers, their demands and current market trends. Uneconomical product variants can be identified and then removed. The result: a product portfolio optimised for the customer.
     

  • Independent data and rule maintenance
    You have the option of maintaining articles and rules independently and without any programming effort. Sophisticated maintenance tools are available to you for this purpose. All necessary restrictions and options for your products are defined using the "if-then" principle. Thus, you save maintenance costs and remain independent and flexible.
     

  • Process optimisation — a digitalised approach to manufacturing
    CONFIGON configures products with a precision of up to 0.1 mm. The end-customer-comprehensible product configuration is automatically converted into the technical product configuration. All data, CAD files, parts lists etc. required for production are transferred. CONFIGON closes the gap between sales and production and is thus an important building block for process optimisation.
     

  • Customised products with maximum turnover
    Throughout the configuration process, the user is informed of suitable additional services (guided selling). Comprehensive solutions are presented to your customer - in doing so, the full sales potential can be harnessed. The stored rules ensure that no errors sneak in. Only technically feasible solutions that meet the individual requirements are suggested.
     

  • Experience products visually
    Visualisations facilitate product understanding and operation of the configurator. Modifications to the product can always be carried out in 2D or 3D in accordance with the rules. Depending on which goal is being pursued, the optimal perspective is automatically selected. This means that even complex products can be adapted dynamically.
     

  • Durable and future-proof
    CONFIGON is modular by design, which means that your configurator can be enhanced individually. Many features, such as the set of rules, are integrated as standard. We decide together which functions are needed. The enhancement options are almost limitless. Thus, future changes to the product portfolio as well as user-friendly features can be mapped in the long term.
     

  • Seamless integration
    CONFIGON integrates seamlessly into your existing system environment. Whether PIM, ERP, CRM, shop system or industry-specific interface, existing expertise is applied. Thanks to automatic synchronisations, new data or changes do not have to be entered separately. You avoid additional work in data maintenance and reduce errors due to outdated data.
     

  • Moderate server requirements
    In order to be able to guarantee the smooth running of our software, only moderate minimum requirements of your server are necessary. You can decide whether you want to host your data classically via an on-prem solution, process your data via a cloud or use a hybrid solution. We adapt to your wishes and specifications so that there is little additional effort for you.
     

  • Tried and tested software
    Years of experience, continuous improvements and successful projects have made CONFIGON an established and reliable product configurator. We use our domain-specific knowledge when integrating our solution into your IT. As experts, we ensure a smooth process in terms of availability, integration, data security.
     

  • Independent data and rule maintenance
    You have the option of maintaining articles and rules independently and without programming effort. Sophisticated maintenance tools are available to you for this purpose. All necessary restrictions and options for your products are defined using the "if-then" principle. You therefore save maintenance costs and remain independent and flexible.
     

Product Configurator CONFIGON

Find out more

Have we sparked your interest? Our flyer gives you an overview of CONFIGON. Benefit from our years of experience. We will be pleased to contact you to discuss your requirements and wishes for your product configurator.

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