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Benefits for marketing

Product configurator CONFIGON

Learn more about the product configurator CONFIGON in our white paper or request your personal online demo now.

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Your benefits at a glance

Learn about trends and correlations

Through the analysis of user

CONFIGON is web-based, so tracking, for example by Google Analytics, is easily possible. Which product is particularly in demand? Meaningful key figures are available on the use of the configurator according to customers, areas, products, etc. with which you can optimise your marketing activities.

Customer experience

Satisfied customer

We value a high level of user-friendliness and a positive customer experience. "Customer Experience – the experience makes the difference!" CONFIGON offers all the conditions for this. The best bit: Satisfied customers are loyal in the long term and recommend your products to others. The conversion rate – from prospect buyer to customer – is increased.

Additional marketing tool

Optimise marketing activities

CONFIGON is more than a product configurator. Based on the usage data, you can control the performance of campaigns or other marketing tools and make changes if necessary. CONFIGON is also ideal for product presentation, e.g. on your website.

Customer journey

CONFIGON as a guide

CONFIGON supports your customer through many touchpoints of the buying process. Without any kind of binding, the customer can explore and configure their own product. The interest in the product is strengthened. Above all, satisfied customers will tell their friends and family about their experiences and share your project via social media.

Experience products visually

Configuration as an experience

An appealing, digital product presentation can increase the chance to buy. Therefore, CONFIGON generates photo-realistic 2D/3D renderings incl. all parameters, e.g. shadows or slopes. The configuration is seen as a real product, which can increase the customer's emotional attachment to the product.

Increased reach

Through a web-based product configurator

The online presence of your company is becoming increasingly important. The number of internet users is increasing and the desire for online ordering options is growing. CONFIGON is web-based and can therefore be optimised by you through SEO activities. Increase the organic reach of your website and benefit from a better ranking in search engines.

More benefits for your company


What are the benefits of the CONFIGON product configurator for the management and the company? Learn more now!


CONFIGON takes over routine activities, such as the quotation preparation, and relieves the sales department. Get to know more benefits now!

Product management

CONFIGON supports you in optimising the product portfolio, processes and more. Get to know more benefits now!


CONFIGON is a well-proven software with low maintenance requirements. Learn more about the benefits for IT now!