The product configurator as a digital sales enabler: advice and efficiency combined

Together with Andreas Vehreschild from Kaiser, we presented our joint configurator solution at the CADENAS Industry Forum 2025. With the new configurator ConfiX, fiber optic products (building distributors) can be configured easily and efficiently.

Topic of the presentation:
The product configurator as a digital sales enabler: advice and efficiency combined.

One of the aims of the presentation is to answer questions about the configurator and its development:

• Clear target definition: which products and user groups should be mapped?

• Focusing on pain points: a step-by-step approach instead of "everything at once"

• Early planning of interfaces and resources

• How does the configurator become a game changer for the sales process?

• How can complex products be sold easily with a smart configurator?

The benefits of the Configon configurator for Kaiser are clear:

• Relieving the sales department through simple configuration of complex fiber optic products – fast, simple, error-free.

• Use of existing 3D data from CADENAS/3Dfindit – without additional effort.

• Cross-process: Configon takes care of configuration, quotation preparation and production.

Did you miss the presentation? Then watch it now on YouTube.